New Wave Car Wash feels less like a routine errand and more like a sensory experience. As soon as you pull in, lights and music set the tone for something unexpectedly fun and calming.
New Wave, which opened its first location in Willowbrook about a year and a half ago, was intentionally designed to turn an everyday task into a fun, entertaining, and surprisingly calming experience.
Founder Mo Khan brings more than 20 years of experience in the car wash industry, along with a background in tech and interest in art, music, and psychology. That unique mix is what sets New Wave apart.
This article is sponsored by New Wave Car Wash and all opinions are my own.
Designed to Be More Than a Car Wash
Mo didn’t just want to build another automated car wash. He wanted to create an experience.
To do that, New Wave consulted with both a psychologist and a neuroscientist while designing the wash experience. The goal was to engage the senses in a way that feels immersive and soothing.
Inside the wash, you’ll notice:
- Abstract, colorful lighting
- Carefully chosen music
- Pleasant scents
- Smooth, rhythmic motion
All of these elements work together to create what Mo describes as a sensory experience that helps calm the mind. The combination of lighting, sound, and movement is designed to engage the brain in a way that can feel restorative, making it a wonderful break in the day.
The New Wave team also makes the experience so pleasant and enjoyable, from guiding each car into the correct starting position to attending to your car before you even enter the wash to ensure your car comes out looking its best.
Right now, New Wave is featuring a holiday-themed light show, which adds a festive twist and makes the experience feel extra special during the season.
Great for Both Kids and Adults
For kids, the lights and motion make the car wash feel like an attraction rather than an errand. For adults, it’s a rare few minutes to sit back, relax, and enjoy something unexpectedly soothing.
It’s one of those experiences that works for the whole family, whether you’re looking to entertain kids in the backseat or just want a calm moment to yourself.
Membership Options and Packages
New Wave offers three different wash packages. A single wash starts at $10 and the Feelin’ Amazing option includes the light show and is $20.
They also have membership options that include unlimited washes, a dedicated express lane, premium 800 GSM plush microfiber towel, and a towel exchange, which means that you can just bring your towel back with you and they give you a fresh one each time so you never have to wash it!
By the way, I know it sounds over the top to be excited about a towel, but it’s seriously the best towel I’ve ever had for my car. Plus, they infuse it with lavender essential oil, so it smells amazing.
Each membership includes the light show and they also lock your price in for life. So no fee increases as long as your membership remains active. What a great gift idea that’s both practical and fun!
A Strong Focus on Community and Giving Back
Community involvement is a core part of New Wave’s mission. The company actively partners with nonprofits and participates in community-focused events, including auto shows, podcasts, and donation-based initiatives.
New Wave supports organizations like:
- NAMI (National Alliance on Mental Illness)
- Hope For The Day, which supports proactive suicide prevention and mental health education
They are also a 1% for the Planet partner, donating a portion of proceeds to environmental causes.
We love that this business supports mental health, sustainability, and the community.
“At New Wave, we don’t just wash your car – we make it feel good”
New Wave Car Wash blends innovation, design, and purpose in a way that feels refreshing. Whether you’re going for the holiday light show, looking for a family-friendly errand that doesn’t feel boring, or interested in supporting a business that prioritizes community impact, this is a local spot worth knowing about.
New Wave Car Wash
9300 Kingery Hwy
Willowbrook, IL 60527
(630) 986-1950
